AT&T’s $700 Rebate Offer for new iPhone 12 (mirrored here for find-and-search-ability)

AT&T Upgrade Program

NEW AND EXISTING CUSTOMERS CAN GET UP TO $700 OFF ELIGIBLE SMARTPHONES

†5G req’s compatible plan. 5G may not be in your area. See att.com/5Gforyou for 5G coverage details.

Limited time offer.

You’ll need to:

  • Purchase an eligible smartphone on a qualifying installment agreement, including taxes on full retail price (up front) and $30 activation/upgrade fee.
  • Activate/keep postpaid unlimited wireless service (min. $75/mo. for new unlimited customers before discounts). AT&T may temporarily slow data speeds if the network is busy.
  • Trade-in an eligible smartphone in good working condition within 30 days of activation.

Then you’ll get:

  • Up to $700 in bill credits with smartphone trade-in value of $95 or higher
  • Up to $350 in bill credits with smartphone trade-in value of $35 to $94

Important notes:

  • Credits start within 3 bills after trade-in is completed and will be applied in equal amounts over the term of installment agreement. You will receive catch-up credits once bill credits start. Credit will not exceed the lower of the device cost or the max credit amount as defined above.
  • If you cancel wireless service, your credits will end and you’ll owe the remaining balance on the installment agreement for the device purchased.
  • For new lines, if you cancel service on any other line on your account within 90 days of activating the line under this offer, device credits will stop. 
  • If buying on the AT&T Installment Plan with Next Up, customer is responsible and will not receive any credits for the additional $5/mo. Next Up upgrade feature.
  • Credit card may be req’d (except MA, PA, ND).

See additional terms

Qualifying Installment Plan:

  • Requires a qualifying 0% APR installment agreement (36-mo. term from $13.89/mo. up to $38.89/mo. based on device purchased) Other installment options may be available and vary by location.
  • $0 down for well-qualified customers only, or down payment may be required and depends on a variety of factors.

FirstNet Subscriber Paid customers:

  • Avail. to eligible & verified employees/volunteers of qual. public safety entities or employees of entities that contribute, enable, or support public safety services to first responders and whose duties are directly related to public safety services. New subscribers must qualify for FirstNet service and complete verification process w/in 30 days. Device must use a FirstNet SIM. Check elig. at firstnet.com/signup.
  • Req’s line of service under an individual FirstNet “Subscriber Paid User” acct, FirstNet-Capable device with a FirstNet Trio SIM card.
  • You’ll need a qualified wireless plan (minimum $28.50/mo. for new FirstNet Mobile Responder plan; or for a 5G/5G+ -capable plan, min. $39.99/mo. for FirstNet Mobile Responder Unlimited). NOTE: For this offer, an Unlimited plan is not required for FirstNet subscribers. However, 5G/5G+-capable devices require a compatible unlimited plan for 5G/5G+ access. Only 5G+ is avail. for FirstNet subscribers and is avail. only in limited parts of select cities. See firstnet.com/coverage for 5G+ coverage details.
  • Max of 4 lines (1 smartphone, 1 tablet, 1 watch, 1 connected device) per elig. account.
  • Account subj. to periodic re-verification.
  • If you are not a valid Subscriber Paid User or exceed the single line limit for each type of device, AT&T may suspend, change or terminate your FirstNet svc. For additional info. see firstnet.com/firstnetresponder (for first responders) or https://www.firstnet.com/firstnetresponderextprimary (for those who support first responders).

FirstNet Agency Paid customers:

  • Avail. Public Safety Entities with a FirstNet Serv. Agmt (Business Agmt) and only for Agency Paid User lines of serv. Subject to availability. Not available in all sales channels. New subscribers must qualify for FirstNet service and complete verification process w/in 30 days. Device must use a FirstNet SIM. Check elig. at firstnet.com/signup.
  • As long as you have a qualified Business Agreement for Corporate Responsibility User line of service, you can also buy on a 24-month, 30-month, or 36-month Equipment Installment Plan (24-mo. from $20.84/mo. up to $58.34/mo.; 30-mo from $16.67/mo. up to $46.67/mo.; or 36-mo. from $13.89/mo. up to $38.89/mo.; based on device purchased) and credits are applied over term of installment agreement.
  • You’ll need a qualified wireless plan (minimum $28.50/mo. for new FirstNet Mobile Pooled plan before discount; or for a 5G/5G+ -capable plan, min. $39.99/mo. for FirstNet Mobile Unlimited before discounts.). NOTE: For this offer, an Unlimited plan is not required for FirstNet subscribers. However, 5G/5G+-capable devices require a compatible unlimited plan for 5G/5G+ access. Only 5G+ is avail. for FirstNet subscribers and is avail. only in limited parts of select cities. See firstnet.com/coverage for 5G+ coverage details.

Business customers:

  • As long as you have a qualified Business Agreement for Corporate Responsibility User line of service, you can also buy on a 24-month, 30-month, or 36-month Equipment Installment Plan (24-mo. from $20.84/mo. up to $58.34/mo.; 30-mo from $16.67/mo. up to $46.67/mo.; or 36-mo. from $13.89/mo. up to $38.89/mo.; based on device purchased) and credits are applied over term of installment agreement.
  • You’ll need a qualified wireless plan (minimum $60/mo. for new AT&T Mobile Share Plus for Business plan before discount; or for a 5G-capable plan, min. $75/mo. for AT&T Business Unlimited Starter before discounts.). NOTE: For this offer, an Unlimited plan is not required for busines customers. However, 5G devices require a compatible unlimited plan for 5G access.
  • Activation fee waived for business accounts.

Eligible Devices:

  • Eligible Purchased Smartphones
    • iPhone XR
    • iPhone 12 mini
    • iPhone 12
    • iPhone 12 Pro
    • iPhone 12 Pro Max
    • Microsoft Surface Duo
  • Eligible Trade-in Smartphones:
    • To qualify for $700 credit, minimum Trade-In value must be $95 or higher after device condition questions have been answered
    • Eligible devices:
      • Apple: iPhone 8 series, X, XR, XS series, 11 series
      • Samsung: A71, A71 5G, Fold, Z Fold2 5G, Galaxy S9 series, Galaxy S10 series, Galaxy S20 series, Note9, Note10 series, Note20 5G series, Z Flip 5G
      • Google: Pixel 4 series
      • LG: V50 ThinQ™, V60 ThinQ™ 5G
      • OTHER: Asus Rog Phone2, moto razr, OnePlus 7 Pro 5G, OnePlus 7T, OnePlus 7T Pro 5G McLaren, OnePlus 8 5G, OnePlus 8 Pro
    • To qualify for $350 credit, minimum Trade-In value must be $35 or higher after device condition questions have been answered
    • Eligible devices:
      • Apple: iPhone 6S series, iPhone 7 series, SE (2nd gen)
      • Samsung: A20 series, A30, A50 series, A51, A70, A8+, A9, Galaxy S7 series, Galaxy S8 series, Note5, Note8
      • Google: Pixel 2 series, 3 series
      • LG: G7 ThinQ series, G8 ThinQ series, K51, Stylo6, V35 ThinQ, V40 ThinQ
      • OTHER: Moto Z4, RED Hydrogen One, Razer Phone, Razer 2, Huawei P20 Lite, Kyocera DuraForce Pro 2, OnePlus 5, OnePlus 5T, OnePlus 6, OnePlus 6T, OnePlus 7 Pro

Additional terms

  • See att.com/unlimited for current unlimited plans.  Retired unlimited plans may also qualify (excluding prepaid, session-based, and Data Unlimited at $45/mo. plans). Speed, usage & other restr’s apply. For plans available to business customers, see https://www.business.att.com/categories/mobile-rate-plans.html.
  • This is not an early upgrade program. Trade-in device may not be on existing installment plan and trade-in does not relieve obligations under any AT&T installment agreement program or other AT&T Return and Exchange programs.
  • If trade-in value of device is greater than the credit you are eligible for, you may receive a one-time trade-in credit (value via instant credit or promo card) in lieu of this bill credit.  See att.com/tradein for terms.
  • To qualify for bill credits, wireless line must be on an installment agreement, and remain active & in good standing for 30 days.
  • Installment agreement starts when device is shipped.
  • To get all the credits, the discounted device must remain on installment agreement and you must keep eligible service for entire installment term.
  • If you upgrade or pay up/off the installment agreement on the discounted device early, your credits may cease.
  • You have 14 days (30 days for business customers) to exchange or return the smartphone; a restocking fee of up to $55 may apply.
  • Pricing, promotions, programming, terms & restrictions subject to change & may be modified or terminated at any time without notice. 

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